United Services Agency Dedicated to support our communities at Santa Cruz By Ngan Nguyen May 19, 2026 Santa Cruz, West Cliff Drive. Photo credit: Flickr Our Story and Mission United Services Agency is a nonprofit organization based in Santa Cruz, California. Our establishment can be traced back to the 1970s with the collaboration between two friends: Dr. Paul Lee and Reverend Herb Schmidt. The two founders seek to uplift community ideas and sponsor an array of progressive pro

Reverend Herb Schmidt By Sahasra Akula June 19, 2026 On the surface, Reverend Herb Schmidt was what many imagined a pastor to be, someone who was soft-spoken, caring, and thoughtful. However, his work and astounding contributions in Santa Cruz have made him become something larger. He was not just a campus organizer, but a mentor and community builder. Schmidt has always thought of others first before himself. In his final days his family told him how much they would miss him